In the build-up to the release of Square Enix’s multi-million selling FINAL FANTASY XV, we were tasked with many promotional ideas including the use of Waterloo Station’s motion bar to drive people to watch the LiveStream of XV Uncovered – a live event from Los Angeles announcing many of the additional features and media that became the basis of the FFXV Universe. Not only creating the content for the video motion bar itself in graphics, we also filmed the reaction from rush-hour commuters and posted the film on social media within hours of the bar video going live.
Social Media Promo:
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