As part of the SONIC RACING CROSSWORLDS launch campaign we collaborated with the Sonic Team to produce an eye-catching video for the largest indoor LED display in Europe at Waterloo Station in London.
Creating the animation from scratch using in-game backgrounds and the game's keyart we were able to deliver the message from launch day onwards to the commuters at the UK's second busiest mainline station.
Throughout the pre-order and launch campaign we also versioned and localised all the main beat trailers for Europe.
ANIMATION / EDIT / VERSIONING / ASSET LOCALISATION
Waterloo Motion Bar: